Ben Hoffman

 

Full City Rooster

Kettle Pizza

Tsang

Tenneyson

Greenling

YBS MOCO

 
 

Michael O

 

Henry’s Hard Soda

DQ Hamburger

McDonald’s Shots

 
 

Noonday/Plus

 

Texas DQ

Mimi’s Cafe

McDonald’s

Fogo de Chão

Golden Chick

Dairy Queen

 
 

About

 

Noonday Pictures

We could talk about credentials and how Noonday has been a leader in tabletop production for 23+ years. Or, that their food photography inspired the phrase, “That dish looks as tempting as the less criminal forms of sin.” It’s worth mentioning too that Noonday operates out of its own 10,000-square-foot facility and was the first to bring motion control to the Southwest.
But what really defines Noonday is the ability to employ equal parts creativity, technology and sweat equity into continuously perfecting their craft. Our people are dreamers, thinkers, innovators, collaborators and problem solvers. And they bring every weapon in their arsenal to the table to ensure a final product that’s impossible to resist.
NoondaySign


Know the Team

Ben Hoffman

Director/Camera

Ben Hoffman will be the first to tell you that there’s something magical about starting each day with a page of ideas, collaborating with a group of talented people and then, only a few hours later, walking away with something beautiful. His is a true success story, working in any capacity he could on shooting crews until ultimately earning recognition for his keen eye and storytelling abilities. Today, in addition to helming some of Noonday’s most tantalizing tabletop work, he also captures the story behind the product in the words of the people who created them.

View Ben’s Reel

Michael O

Mr. Mobot/Wizard

Imagine the perfect coffee pour. The rich dark, steamy liquid cascading in slow motion from the pot towards its unseen destination. Suddenly, the camera races past the flowing liquid down to its receptacle – a logoed cup – all sharply in focus, all in one shot. His name is Michael O, and he is the creator and director of Mobot™, the only robotic motion control system of its kind in the Southwest. And the only one capable of such wizardry. With apologies to Captain Kirk, Michael O takes motion control to where it has never gone before. Which gives you carte blanche to go there too.

View Michael O’s Reel

ML Nelson

Tabletop Titan, Director of the NoondayPlus Division

Viewing ML Nelson’s food photography has been known to trigger Pavlovian reactions in humans. But take away the sublime intoxication of the images he captures, and what people are really drooling over is the well-oiled production machine he directs. As the Director of NoondayPlus division, ML leads a talented team of directors and crew that shoot simultaneously on two sets. Working in tandem, the Noonday team can deliver all the national quality tabletop footage you can imagine in half the time. So when it’s time to break for the day, it’s actually still day. Imagine that.

View ML’s Reel

Cindy Velsor

Executive Producer
214-532-6328

Christy Williams

Director of Marketing
214-564-3854

Julie Koellner

Remedy Reps
214-497-0700


NoondayStudio

 

 

Whoever said size doesn’t matter hasn’t visited the Noonday Pictures studio. This 10,000 square-foot-facility is equipped with two stages, two motion control rigs, Mobot™ and a commercial kitchen that puts many restaurants to shame. The 1,800 square-foot client area alone dwarfs some East Coast studios and features a private conference room, bathrooms, kitchen and multiple workstations.

 
 

News

 

GEMINI’s Director Duo Serves McDonald’s a Menu of Options

Moroch client McDonald's created four new McMuffin flavors and wanted to test consumer interest in the product through a variety ...
Read More

Hoffman Uses Motion Control to Create Magic for Sirloin Stockade

When Dallas-based Calise Partners sent storyboards for their client, Sirloin Stockade, to Noonday director Ben Hoffman, he pitched a way ...
Read More

See All Noonday Pictures News Items

 
 

Contact

Get in touch! We’d love to work with you!



Our Location
1311 Manufacturing Street, Dallas, Texas 75207

Cindy Velsor
Executive Producer
cindy@noondaypictures.com
214-532-6328

Christy Williams
Director of Marketing
christy@noondaypictures.com
214-564-3854

Julie Koellner
Remedy Reps
julie@remedyreps.com
214-497-0700

©2016 Copyright Noonday Pictures | All rights Reserved